THE BRIEF: Credit unions are non-profit organizations offering a compelling alternative to banks, offering higher rates of return, lower fees, and a ‘people helping people’ attitude. Typically associated with a company, group of companies, group of individuals, and/or a local community, credit unions face a challenge in building awareness of their strengths, attracting new Members and winning market share. NAFCU Services Corporation is looking for a way to empower credit unions with high-quality ads blending a national message with a local focus. Winning ads will be provided free of charge to NAFCU Members, customized with their local information (for an additional fee to the creator of the ad).
Deliverable
High quality 30-60 sec Ads (Live, animation, or other) suitable for use on individual credit union websites, and/or on local TV/cable, which are capable of being customized for any individual credit union. Ad creator will receive a flat fee of $150 for each basic customization, to insert/add specific FCU details. (This fee is payable by the individual credit unions).With over 800 credit unions eligible to request basic customization, the creator of a popular NAFCU ad could earn thousands of dollars in additional compensation.
2 Current Assignments
lgabriel | Fri, 02/01/2008 - 15:41
Interesting concept
Beau-Chevassus | Fri, 02/01/2008 - 16:35
(*edit by request...)
The concept is obviously the same (there are incentives to getting a video in early), but I believe that this looks more like a superbowl ad. I would personally judge them as the same.
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(Disclaimer: This is a critique. This is not a personal slander nor am I endorsing anyone in particular nor am I affiliated with the judging of GeniusRocket. GeniusRocket is a registered trademark. All rights reserved.)
HappyVidMan | Fri, 02/01/2008 - 18:50
Job well done
cinschaack | Sat, 02/02/2008 - 00:07
When you gotta go. Very good
logalicious22 | Sat, 02/02/2008 - 17:24
I love it, a very original idea indeed. Definitely not what I expected, especially after the shot of the plant, a prank we've all wanted to pull though. Bravo!! Not sure what the poster above is referring to, I'm pretty sure it's supposed to be a super bowl-esque add.
Maybe he drank some "Brewed Rite" beer...
Beau-Chevassus | Sat, 02/02/2008 - 22:19
logalicious22: Did you watch lgabriel's ad? (the one that was posted a week ago)
welsobombs | Sun, 02/10/2008 - 15:48
has real potential if redone with less overwhelming lighting and better sound capture. i think also if the main character explored more options while looking for a place to piss, like maybe the plant, then the kitchen sink, and THEN his buddy's bottle of beer...
4 stars for capturing the feel of a superbowl ad, and having superbowl like actors.