Raw Athletics: Vapor Fresh


Creative BRIEF

Raw Athletics: Vapor Fresh
Branding: Logo Design
$500

Guidelines:
  • E-mail submissions to RawAthletics@GeniusRocket.com
  • Please read the "Submission Guidelines"
  • About:

    Current Product: Vapor Fresh An all-natural sports equipment sanitizing and deodorizing spray, initially geared towards ice hockey, but also works with football, lacrosse, soccer, and any other sport with equipment.

    Project:

    1. Create a logo: The product is for athletes, so make sure the image will resonate with athletes. The logo will be integrated onto an 8"x5" label, wrapping horizontally around a cylinder bottle. You must be able to see the logo clearly without having to twist the bottle either direction - so nothing too big width-wise.
    2. Examples of styles I like: colorful, round, etc
      http://i42.photobucket.com/albums/e332/REnDERwUN/jbmf.png
      http://www.dosneuronas.com/Jekyll/jekyll4.jpg
      http://pvdesign.com.sapo.pt/beach/originall_beach_rev1.png
      http://www.graphicd-signs.com/html/small_business.htm

      Must Include Name: Vapor Fresh
      Must Include Tag Line: Play Hard. Finish Fresh.

    Company/Brand/Product Background:

    Raw Athletics, LLC was founded on January 1, 2008. The goal of the company is to develop, manufacture and sell all-natural products to professional and collegiate sports programs as well as individual athletes in order to help them perform at their peak. We plan on having a line of many products in the future.

    Creative Elements

    No creative elements have been supplied.

    Houston, We have a Question...

    Q&A for this creative brief

    Question about your logo design
    Posted by BenK on 4.26.08

    Hello,
    I'm interested in possibly starting some logo exploration for your company Vapor Fresh. Could you please let me know what you envision your color palette to be? Are you also open to a lock up with the initials "VF?" Thank you.

    Re: Ben K
    Posted by Raw Athletics on 4.28.08

    I do not really have a vision of the color pallet. I am trying to have as few restrictions as possible so I can get many different, creative ideas. As far as shape, I would prefer some sort of circular shape overall. I will post links of examples in the Project Summary shortly.

    Re: Ben K
    Posted by Raw Athletics on 4.28.08

    I would also like the entire name in the logo, not just VF. Since I am bringing a new product to the market, I want the logo to be easily recognizable with the name.

    The Bottle.
    Posted by Cook3791 on 5.01.08

    What color and shape are the bottle? Or is that part of what you want in the Logo design? Also, what does the product smell like, and does it come in different odors, and if so what are the names of the different versions?

    just wonder
    Posted by lim on 5.02.08

    I just wonder wheter awards will be delivered even if you decide not to move forward with any of the logos or not? Or it is just a free pitching in the name of competition, just like the other contest?

    logo
    Posted by untypikkal on 5.05.08

    i hope you like the logo design i submitted!

    bottle
    Posted by m vine on 5.05.08

    You had mentioned that you prefer a circular shape to the logo. What type of bottle with this label/logo be applied to?

    re: bottle
    Posted by Raw Athletics on 5.05.08

    I will post a picture of the bottle soon. But for now, it is a 32oz. clear plastic bottle with a white trigger sprayer.

    You can see the bottle shape here: http://www.plasticbottle.com/productlines/carafe.html

    It is the ringed carafe

    re: circular logo
    Posted by Raw Athletics on 5.05.08

    Yes, I do like the circular logos, but what I was trying to say is that I like logos that are full, and not just decorated words. Width and height is good. If you can make it work in a circular shape, great, if not, thats fine too.

    Format
    Posted by m vine on 5.05.08

    What is your preferred format to view submissions?

    Submission Complete
    Posted by BigThink on 5.05.08

    Just submitted my logo design. Want to make sure you received it... Sometimes my internet gives me trouble.

    Bigthink---

    re: format
    Posted by Raw Athletics on 5.06.08

    Any standard format would do - gif, jpeg, png, psd

    Scented?
    Posted by carlhuber on 5.06.08

    Sorry to repeat the earlier question but I didn't see it answered. Does this product have a particularly distinct odor? "spearmint" or "ocean fresh" or what-have-you, or is a neutral odorless sanitizing spray?

    Bottle Color
    Posted by Cook3791 on 5.06.08

    Its going to be a CLEAR plastic bottle? Is that a final decision or still being considered. If not, i'd suggest a colored bottle, preferably black, as it'd be more appealing to the eyes. Though a translucent colored bottle might be interesting as well.

    Scented or odorless...?
    Posted by easternshores on 5.06.08

    I am also curious to know whether the spray has an odor to it or whether it odorless, for it will help with the choice of colors. If there are multiple odors then I can make more than one scheme, but if there is only one odor or none at all it will be easier to picture.

    bottle design?
    Posted by peona on 5.06.08

    the presentation of the logo should be only on the wrap label or shoud i do the aplicattion on the bottle also???????????

    re: scented
    Posted by Raw Athletics on 5.06.08

    Vapor Fresh is scented. Its very hard to explain smells through words, but Vapor Fresh smells like an all-natural, fresh, clean, and slightly nature-y.

    re: bottle design
    Posted by Raw Athletics on 5.06.08

    The initial 200 bottles will be sold as a clear plastic bottle with a white label and a white trigger sprayer.

    Once those are sold, I am going to move up to opaque bottles with the logo, directions, etc silk-screened directly onto the bottle.

    The only thing involved in this project is the logo for Vapor Fresh. I will design everything else around that.

    Logo submitted
    Posted by icedune on 5.08.08

    Hi - sent you my version of the logo - hope it goes down well! :)

    Submission
    Posted by m vine on 5.08.08

    Could you confirm that you received the logos I submitted?
    Thank you.

    @ Submission
    Posted by Drew on 5.08.08

    Yes Vine.

    european submissions
    Posted by germangirl on 5.12.08

    Open to european/belgian/german people too?

    @ European Submissions
    Posted by Drew on 5.12.08

    Absolutely! Anyone, anywhere in the world may participate.
    Thanks!

    Confirmation
    Posted by mytduxfan on 5.12.08

    Could you confirm you recieved my entry , i just emailed it to the address at the top is that the correct thing to do for it to be valid...?

    Submission Confirmations
    Posted by Drew on 5.12.08

    If you e-mail the address above and do not receive a failure to deliver message then we have you submissions. We have a high volume and are checking numerous times per day.
    Thanks

    results
    Posted by peona on 5.12.08

    i would like to know when does the result go out, because i sent the mascot to eieio logo and till today i don“t receive nothing!!!

    How to upload my work?
    Posted by ideamaker on 5.13.08

    I am a new user of this website. This is first time I am going to send my design entry. I have to submit my logo designed for Raw Athletics-Vapor Fresh. Please let me know how to submit by using my personal email ID or Genius rocket mail id but there is no attachment facility for images...please help

    @Results....
    Posted by Drew on 5.13.08

    All clients have as much time as necessary to review their submissions and make selections. The EIEIO campaign has only been complete for one week. When a selection is made we will contact the creator directly via e-mail, and then announce the selection to the community via our blog

    @ How to upload
    Posted by Drew on 5.13.08

    As indicated in the "Guidelines" please submit via e-mail only to RawAthletics@GeniusRocket.com

    Design Packages
    Posted by iza1972 on 5.16.08

    I would like to know if it is any problem for using Corel Draw to design the logo.
    Thank you,
    Elizabeth Tornelli

    Re: Corel Draw
    Posted by Raw Athletics on 5.19.08

    Corel Draw is fine with us.

    Submission
    Posted by GrArtist_83 on 5.20.08

    Do we need to send our logo design through this site or our personal email account?

    Format
    Posted by GrArtist_83 on 5.21.08

    I did my designs in Adobe Illustrator CS2 and was wondering what the best or preferred format you would want the logo designs submitted in. Is a PDF, JPEG, or PNG what you are looking for or would a Illustrator file or Photoshop file work as well?

    SUBMITTED
    Posted by pradeep t.s on 5.21.08

    Could you confirm that you received the logos I submitted? from prathip69@yahoo.com
    Thank you.

    Re: Format
    Posted by Raw Athletics on 5.21.08

    PDF, JPEG, PNG, or photoshop files are all fine with me. Whatever is easiest for you and will produce the best image.

    And yes, you send your logo designs through the email address posted above via your own email address.

    submission
    Posted by jeannette84xx on 5.23.08

    when i go to submit it asks me to upload a video? how do i put in my entry?

    submission - jeannette
    Posted by ErikaJAW on 5.23.08

    In an earlier entry, we were told, "As indicated in the "Guidelines" please submit via e-mail only to RawAthletics@GeniusRocket.com," so you submit it through email & not through the site.

    5 submissions?
    Posted by thestruct on 5.24.08

    The 5 submissions are by one person. When will we learn if you even received other submissions?

    Results
    Posted by losiu on 5.26.08

    Please let us know about the results of this assignment. Could you evaluate top 10 via e-mail?

    Results
    Posted by ideamaker on 5.28.08

    When will we know the results, which design has been selected?
    Is Selected work displayed at geniusrocket website & can be seen by everybody? Please let us know

    @ Results
    Posted by Drew on 5.28.08

    The client is reviewing 126 submissions now. We'll announce ASAP.

    The selections will be announced on our blog once the creators have been notified.
    Thanks!

    Wondering
    Posted by GrArtist_83 on 6.10.08

    Just curious if the client is liking the logos they received so far and if they are close to a decision.

    @ Wondering
    Posted by Drew on 6.10.08

    The client does like a lot of what they have received, which is part of the reason it is taking some time. They do appear close, we'll update you all on our blog when a selection is made.
    Thanks!

    logo update?
    Posted by m vine on 6.24.08

    Will you be posting the updates on this message board or a different one?

    Updates on selection
    Posted by GrArtist_83 on 7.02.08

    I was just wondering if they made a selection and where can we see the winning selection. I can't seem to find a link for it . Can you help?

    30 days?
    Posted by thestruct on 7.04.08

    It's been over 30 days. This site is as slow as the decision making.

    Get more bandwidth.

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    $500
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